Your business may be going along at a hum-drum average pace with little or no growth, when all of a sudden something good happens. Will you be ready to take advantage of it or just let it pass by. Are you prepared and have a plan to handle a big surge in customer business? Just because it hasn't happened in the past is no excuse for not being ready. You may not get a second chance so grab the new opportunity while you can.
New stories can trigger a new need for your products and services that can have a big influence on demand. Consumer fads can also cause a big expolsion in your market where you may be a key supply. If you don't rise up and grab the attention you can bet that your competitors will. Always have a plan in mind or on paper so that when shows it's serendipidious face you will be ready and waiting.
More short articles in the monthly Idea-Letter (since 2002) free sample at www.idealetter.com
Wednesday, May 11, 2011
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