Asking the correct questions and then keeping your mouth shut and ears open will give you an extra advantage to finalize the sale. Stay focused on what the prospect wants & needs, not what you want to sell. You don't want to be pushing apples when your prospect wants to buy oranges. Here's some sample questions you can consider using.
*Are you the person who will make the final decision?
*How soon do you plan to make the purchase?
*What quantity do you order/buy?
*How quickly do you want delivery?
*Have you ever purchased this product/service before?
*How long have you bee buying from your current supplier?
*How often do you reorder?
*Have there been any past problems that you would like to eliminate?
*What is your most important consideration in selecting a supplier?
*What kind of budget do you have for this purchase?
*Will you or your staff need any training?
*Can we get started on the purchase order now?
*What other products or services do you need?
When you know what is most important to your prospect, guide your presentation in that direction. When they ask a question stop and answer it right away, it may be the key to closing the sale.
Tuesday, April 3, 2012
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