Partner on Mailings

Direct mail still works for many businesses to keep in contact, promote new products, offer coupons and advertise sales. But why pay the expense of the postage and envelopes yourself? Find 2 or 3 other companies, who are not competitors that want to reach the same target customer. Then divide the cost between you and each put a flyer or brochure in the mailing. Select a mailing list that works for all of you and have a mail house send it out.

This way you can mail more often and stay in touch with you prospects more. It will also create a name recognition when they are in need of what you are selling. If your other partners don't want to mail as often as you do, find other who will want to fill in. I suggest that you limit each mailing to 5 partners so your information won't get lost in the stack or ignored. Mailing still works and this is a way that your can do it often at a reduced cost.