Do you listen to what your customers are telling you? The answer is probably yes, but do you really Hear what they are saying. Many business owners encourage their clients and customers to express their needs, wants and feelings. The next step is to act on what they say. Just nodding your head with a smile is nice but does it actually improve your relations with them?
Remember that customers and clients are telling you things that will entice them to purchase more and remain a loyal customer. Don't you want to know what those things are, of course you do. And when you hear those requests act on as many as you can as soon as you can. The goal of being in business is to provide what the people who pay you want and the way to do that is Listen and Act. There is no better way to stay a step ahead of competitors that to give customers what they really want. Price only comes into play when there is no other value added.
Many short articles each month in the Idea-Letter, free sample at www.idealetter.com
Thursday, October 20, 2011
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