Tuesday, March 8, 2011

Make a Bigger Impression

When you are a new or growing business here's a few ways to look bigger and more established than you really are. In stead of starting your invoice numbers with 0001 or 1001, try using 5 digits and a starting number like 22001. It makes you look like you have been in business for awhile and had many previous customers or clients. If you have delivery or service trucks and vans , number them van #6 or #12 even if you have just one. It makes you look like you have a fleet of them and get a lot of business.

No customer likes to be a guinea pig when they buy from your new business so give them a feeling of comfort. You are going to provide a fantastic product or service anyway so don't let anyone be hesitant because you may be new. You want everyone to feel that you have had many previous satisfied customers and clients.
Many more business ideas in my new book "90 Days to Success as a Small Business Owner" available in bookstores & amazon.com

No comments:

Post a Comment