A good policy for a business that has a lot of customer contact is to let everyone know that a smile is part of their uniform. This works well for fast food restaurants, home products centers, banks and any other business with a continual stream of customers. By stating it and reminding everyone to smile any time a customer is nearby will creat a more pleasant atmosphere foe everyone coming into your business. Customers want to spend their money in a pleasant place that is happy to see them and it shows in the manner thaey are treated.
As a manager or owner you can let everyone that you expect them to smile by approaching them and looking right at them with a smile. It is usually contaigous and most people will get the hint. Another way to be sure your people are looking at customers rather than looking down or somewhere else is to ask the color of the last customer's eyes. Even if they fake it the point will be made and they will know that you are serious when asking them to pay attention. Even when a customer is a little testy a smile can often get them to relax and leave feeling good about being there.
Barry is speaker/trainer on how to increase your customer satisfaction. www.idealetter.com
Sunday, October 13, 2013
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