Thursday, May 29, 2014

Be Consistent

If you give a high level of service and provide quality products (and back them up) your customers will expect that EVERY time they spend money with you and your business. Being consistant can put confidence in the customer's mind and get them to increase their loyalty to your company. That's why it's so important to keep that level of consistency ALL THE TIME. If they don't get it they may begin to look around for another source.

There is really no excuse for poor employee performance just because there is no one there to supervise them. They must be trained to give that consistent outstanding service anytime they encounter a customer. The customer expects it and won't accept any excuse for not getting it. If you want to be the business that your customer will show loyalty to, show that you are consistent all the time.

Barry is a speaker on Customer Satisfaction and Marketing. www.idealetter.com

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