Another year is coming to an end and the
new year is right around the corner. Whether you had a good 2012 or not, you hope to do better in
2013 and grow your business even more. The best way to experience success and
business growth is to plan your marketing strategy early. Then you will know
what you are going to do, when you are going to do it and how you will pay for
it. Write down now the plan you have in your mind and adjust your budget to have
the funds available for your marketing plan. If the plan works well you will get
the investment back during the year.
As always use several different marketing ideas and broaden your marketing mix. Ask customers, employees and suppliers for ideas that will get you closer to your goals. It's also a good time to test these new ideas and see if they will benefit your business and your customer base. If one idea is not showing the results you had hoped for try a different one. Just get your plan on paper soon and you can always change parts of it as you go along. Next year, 2013 can be a growth, profitable and successful year for all of us!
As always use several different marketing ideas and broaden your marketing mix. Ask customers, employees and suppliers for ideas that will get you closer to your goals. It's also a good time to test these new ideas and see if they will benefit your business and your customer base. If one idea is not showing the results you had hoped for try a different one. Just get your plan on paper soon and you can always change parts of it as you go along. Next year, 2013 can be a growth, profitable and successful year for all of us!
By Barry Thomsen, speaker, Trainer, entrepreneur and business coach. www.idealetter.com
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