Some good reasons for using outbound telemarkeing in a professional way are:
*To make an immediate sale
*To explain a limited time offer
*To get a buyer's name
*To qualify a prospect
*To set up a personal appointment
*To follow up on a price or products quote
*To update a mailing list
*To offer to send product literature
*To direct a prospect to your website
*To get feedback on a recent order or sale
*To ask customers for referrals
*To up-sell a current order
*To inform customer of other products and services
If you are professional, follow all your state's calling laws and don't waste the time of the person you are calling, you can get positive responses to most of your calls.
Much more on telemarketing in chapter 14 of Barry's recent book, "90 Days to Success as a Small Business Owner", available everywhere.
Monday, July 9, 2012
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