Think about some of the great wars, and especially world war two, and imagine if General Eisenhower, who was the Allied Commander, just gave some speculative plan to the allied forces and said, “let's try this plan”. It took a massive amount of strategic planning to clearly define their objective, which turned out to be, to storm the beaches of Normandy. Once that was set, they then drew up a detailed strategic plan to accompany that objective. When that was finished, he outlined a tactical plan that would support the two prior plans.
If this plan had failed, all of Europe would have been under enemy control, and thus would have changed the world as we know it today. The bottom line is, nothing of any major importance should ever be undertaken without completing a goal planning process, as indicated above.
The
startup business might be successful for a short period, but without a clearly
defined vision and goals that are meticulously written and totally understood by
all business participants, the success will be short lived. It’s quite amazing
that intelligent people, who have started a small business and outlined a
brilliant business plan, have never really learned the exact process of setting
and accomplishing goals.
In
summation, if you want to have a successful startup, you must set the right
goals. In addition to that, you must be using the correct basic formula in
establishing and executing those goals.
By
James Egan
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