Thursday, February 4, 2010

New Customers are Skeptical

When attempting to sell new customers in a consumer environment, many may be skeptical because they don't know you or your business. Put them at ease using these ideas:
.Acknowledge their concerns
.Ask questions - then listen
.Reaffirm your value
.Tell them you will follow-up
.Offer a private phone number
.Explain everything clearly
.Offer a solid guarantee
.Keep communication open
When a new customer is pleased with your products & services they likely tell their friends & relatives about your business. Being skeptical is good if you handle it the right way. More ideas in my Jelly Bean book.

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