Monday, December 7, 2009

Now is the Time

As bleak as things look sometimes in the business world, now is a great time to start a new business or give new life to an existing one. Reason Number One is that you will have very little competition especially if your product or service adds value to what's currently available. You don't have to re-invent the light bulb you just have to make it brighter, last longer, and use less energy. People are looking for new products that offer higher value and are friendly to our planet. Anytime you can tie in even small green ideas to what you are marketing you will get the attention of many people. The recession willend but we we don't want the planet to end with it. Reason Number Two is that suppliers and people that you outsource to will be offering the best deals now just to increase business. You may get better service, longer payment terms, free upgrades and other perks that won't be available when the economy is better. Take advantage of these and your start-up costs will be lower. These ideas & many more are in the book "The Jelly Bean Principle" available at oaktreebooks.com. If you have a good idea and the perseverence to see it through now is a great time to get started !

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