Saturday, November 10, 2012

Seeing is Believing

Samples Make Sales

 
When you put your product or a sample of it in your customers hands it will sell itself. Would you even consider buying an expensive car without driving it first? Or an expensive HD television without turning it on first? When your customer experiences a product first hand the are no longer taking your word for the quality, they can now make their own decision. This also eliminates buyer's remorse and less returns & exchanges.
 
If you're selling a service or on the web show a video of someone using it and giving a testimonial or two. Let people build confidence in you and your products or services by being involved in the selling process and touching samples of the product. Always stress your iron-clad guarantee and back it up with a smile. Make samples a part of your marketing mix and watch sales increase. 
 
Barry will assist you with marketing ideas that will that will grow your business and create customer/client loyalty. www.idealetter.com

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