13 Rules for Selling to China

1. Don’t Rely on Gut Instincts
2. You Don’t Know What You Don’t Know
3. Sweat the Details
4. Take the Trust Factor Out
5. Never Do Joint Ventures (JVs)
6. Adapt and Move Quickly
7. Never Compete with Locals
8. Use Multiple Partners
9. Think Long-Term but React Short-Term
10. Don’t Create Competitors
11. Listen to Experts
12. Don’t Rely on Contracts
13. When in Doubt, Ask Questions

Source: an email I received