Wednesday, April 21, 2010

Competitor's Website

If you have one or more serious competitors, how often do you visit their website? If not at least monthly, start now and do it regularly. how can you compete effectively if you don't know the latest things that they are offering or discounting? There may be new products or services available and you need to know what they are and how to compete with them. And when you make additions or changes to your website be assured that they are visiting and taking notice. If they can afford a more expensive site than you have, select the main points of interest for your target market and focus on them. Don't be surprised by your competitor's website moves but stay in contact so you will be ready to counter or respond to their actions. For more ways to beat competitors read my book, "The Jelly Bean Principle"

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