A Great Customer Experience

A great customer experience doesn't happen by accident, it takes work, dedication and effort to achieve it, sometimes when you don't feel like it. Each customer or prospect deserves your best attention and service because they don't know how you treated the person before them. They don't care how you treated the previous customer, they just want the best experience they can have when they spend their money with you. Any store or business can have a better than average customer experience some of the time but only outstanding businesses are better than average ALL THE TIME.

Anyone can talk about giving great service but only management and it's staff can deliver it all the time. Some owners and managers feel that they are already doing what's necessary to be the Best Choice for the buyer or consumer. But why stop there when you can strive and improve your customer experience until you are THE ONLY CHOICE for the buyer. Providing an outstanding experience for the customer is not a one time event, it never ends. Remember I said Better Than Average ALL THE TIME.

Barry is a speaker on The Customer Experience and author of 6 published business books. www.idealetter.com